Bernalillo County
Behavioral Health Initiative
Investing in changing lives and promoting health.
Creating impactful PSA’s for behavioral health issues is not straightforward. In developing these concepts to address DWI prevention, relapse prevention, and other risky behaviors, we balanced the sensitivity of the topics with a creative approach that would deliver videos that could make a positive impact on the viewer and the community.
Get ⓐ Ride
At the end of the night, you have a choice to make.
Don’t ⓑ a drunk driver. Get ⓐ ride.
Be Here Mañana
In 2020 there were 613 Alcohol Involved Crashes in Bernalillo County. Be here mañana, don’t drink and drive.
Nursery Rhymes
When you drink and drive, you don’t just hurt yourself. Think about who could be on the road, or in your back seat.
Isolation
The pandemic caused an increase in drug use to cope with the isolation it caused. But, it’s OK to ask for help.
Zoom Unhappy Hour
2020 was weird, and Zoom happy hours became a thing. But, what happened when you ran out of alcohol at your house?